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Creative studio based in Basel. We produce photography,

videography, content, and performance-driven campaigns for brands

that want to be remembered.

Let’s bring your brand to life—

visually and strategically.

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A small studio with a bold vision.

Pickyourlab was founded in Basel to help brands grow through

meaningful visual communication. We’re driven by a love for

detail, clear storytelling, and lasting impact. Our journey began

in high-end hospitality—but today, our clients range from

architectural firms to design studios, boutique hotels, real

estate agencies, tech companies, and global brands.

We combine strategy and storytelling to produce visuals that

resonate—especially in industries where design, space, and

experience matter.

What we do

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Photography

Professional photography for products,

interiors, architecture, events, and people. Precision with

personality—ideal for lifestyle brands, high-end hospitality,

and corporate campaigns.

Videography

Strategic video production for companies,

brands, and agencies. Clear messaging, refined storytelling,

and strong visual identity. Special expertise in hospitality,

architecture, real estate, and design-focused sectors.

Content Creation

Social-first content designed for reach

and relevance. From campaigns to editorial-style

storytelling. Tailored for creative industries, culture, and

premium experiences.

Digital Advertising

Meta and Google Ads built to perform.

Designed for results, crafted with elegance. Especially

effective for hospitality, design, architecture, and

lifestyle brands.

We put your company in the right light. Without appearing artificial or exaggerated, we get the best out of your product. Our principle is always to capture the perfect moment and send an authentic message to your customers.

Companys we work with

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Photography that captures style, space, and story.

Architecture & interior photography

Product & food photography

Hospitality & lifestyle shoots

Team portraits & editorial series

Events & activations

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From curated interior photography to product campaigns and

event coverage, we offer high-end visual production tailored to

brands that lead with experience and design. Our process blends

precision, natural light, and a focus on mood and texture.

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PHOTOGRAPHY

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Photography

Videography

We create video content that communicates your brand’s

identity, values, and voice—clearly and creatively. From cinematic

brand films to architectural walk-throughs and social formats, we

produce with intention.

Video production for brands with a vision.

Corporate films

Brand documentaries

Architectural and space videos

Reels / TikTok / YouTube content

Employer branding

Paid media ads (Meta & Google)

We help you build a consistent, visually engaging social

presence. From editorial-style series to high-performing Reels and

stories, we create content that reflects your brand’s identity and

engages your ideal audience.

Content Creation

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Visual content for design-driven brands.

Social content production

Visual storytelling for design & lifestyle brands

Monthly campaign planning

Reels & short video direction

Copywriting, scripting, content strategy

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DIGITAL

ADS

We design and manage ad campaigns that look good and perform

even better. Whether you're a boutique hotel, design studio, or

architect-led firm—we combine creative excellence with digital

strategy to make your brand visible to the right people.

DIGITAL ADS

High-performing ads for premium brands.

Meta Ads (Facebook & Instagram)

Google Ads (Search & Display)

Visual-led campaign design

Targeted audiences & performance optimization

Campaign analytics & insights

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